BakeryBiz, Nov-Dec, 2020
Japanese major felicitated at Economic Times Industry Leaders Award West 2020 in Home Essentials category
Asahi Kasei, a premium food-grade quality Frying Pan Foil and PVDC cling film manufacturer from Japan was recently conferred with a prestigious award in the Premium Kitchen Cooking and Food Preserving Sheets Brand in home essentials category. at an awards function to celebrate Economic Times Industry Leaders Award West 2020. The recognition, unveiled at an award function, was aimed to boost morale and to provide an impetus to several businesses that have reached new heights, despite the global economic slowdown induced by the coronavirus pandemic.
In the survey conducted by Market Xcel Data Matrix – an international independent market research and consulting firm, potential candidates were asked to file their nominations and basis various parameters, the finalists were chosen from across 20 segments. Some of the parameters included – track record, range of products and services, ability to adapt to changing business climate and policies, product and project innovations, ability to play in the competitive environment, customer delight and disruptive marketing, etc. Together, the results led to finding the first amongst equals.
Some of the categories that were recognised and awarded under multiple titles belonged to sectors like Jewellery, Vastu/Interior Designing, Beauty & Wellness, Medical Equipment, Travel & Tourism, Apparel, Consumer Electronics, Medicine Shops, Hospitality and Food Service, and Home Décor, among others.
Commenting on the Asahi Kasei recognised as Premium Kitchen Cooking and Food Preserving Sheets Brand Japanese major felicitated at Economic Times Industry Leaders Award West 2020 in Home Essentials category recognition, Luve Oberoi, marketing manager, Asahi Kasei India, expressed, “On behalf of Asahi Kasei India, I would like to thank Economic Times for presenting Industry Leaders Award – West 2020. It’s been a great journey for the company and the team since its inception. Our prime focus is to preserve the food fresher for a longer period in a bid to avoid food wastage and also to encourage oil-free cooking for a healthy lifestyle through our other premium products. We are providing innovative products in India and our focus is to change the daily preserving and cooking habit of Indian housewives and working ladies daily. Ours is a revolutionary product range in the Indian kitchen that brings convenience and good health to the Indian consumers. India has great market potential for new concepts and innovative products.”
Asahi Kasei has been celebrated in Japan for its quality for over 50 years now. It recently made inroads in India with its three revolutionary products.
Its Premium Wrap comes with PVDC Cling film which is far superior to PVC or PE cling film that is available in the market. The wrap keeps food fresh for a longer time and prevents moisture and odour from leaking through.
The Frying Pan Foil is coated with silicone on one side which prevents food from sticking to the foil. There is no need to use oil which limits any additional calorie intake. Zero oil usage removes the hassle of cleaning the pan afterward which saves time.
The Cooking Sheet can be used for baking in the microwave oven and traditional ovens as well. There is no need to grease the baking sheet or tray with oil or butter as it is coated with silicone on both sides and hence no need to wash them after use.
Benefits Of Cooking Sheet (Baking Paper)
- Silicon coating prevents food from sticking to the sheet.
- Keeps oil & soup leak free and easy to clean
- Heat Resistance and does not burn
- No need to grease the sheet before baking making it healthy.
- Different from butter paper/parchment paper
- Reusable sheets which do not get brown and burned.
- Microwave, oven, OTG , griller safe for baking and reheating and cooking.
- No need to wash trays after baking making it convenient and time saving. Does not get dirty. Clean pans.
- Even the stickiest food like meringue, macrons, chocolates does not stick.
- Healthy baking/healthy eating.
How to use Cooking Sheet for Oven Cooking
- Lay sheet on oven tray with dough or ingredients on top
- Bake in an oven
How to use for Microwave cooking
- Cut the sheet into a square and place the vegetables in the middle part of the sheet
- Lift Diagonal corners of the sheet and hold the corners together.
- Fold the corners 2, 3 times on one side and keep it tight
- Twist both ends tightly like a candy wrapper so that the content does not leak while cooking
- Place it on a plate and cook in the microwave
Check out this amazing range of Asahi Kasei kitchen products on Big Basket, Amazon and Flipkart and check out their:
Facebook Page @AsahiKaseiIndia I Instagram Page @asahikasei_in
