BakeryBiz, May-Jun, 2021

 A journey of Motek Sugarcraft that started 5 years back with importing products of Magic Colours has carved its way to every baker’s desk by creating its niche in products, ingredients, tools and equipment’s required in the baking industry. Motek Sugarcraft is not just a brand, it is a movement that represents every baker’s creative freedom.

The product list of Magic Colours proves its dedication towards the baking industry. Emerging as a global leader Magic Colours believes in creating shared value for both – self and end users. The product list encases everything from fondants, gel colours to royal icing and flower paste. The products are designed to suit all climates and conditions internationally. Magic Colours lives by its mission to unlock the power of creativity to enhance the quality of décor projects for everyone, today for generations to come

With the mission 2030 aiming at bringing the best, the company under the leadership of Shikha Garg aims to create a niche long term value, in consultation with experts, we chose to prioritize the bakers requirements and develop products that were unexplored in India and thus the emergence of Sugar Shine India.

The product line is an example how impressive decorating project can get with the recent introduction of a wide range of sprinkles, high quality wafer paper, shine glow, shine brush, shinex and red velvet solution.