Bakery Biz, January-February, 2022

According to a study published by Avendus Capital on India’s health food market, the market size is estimated to be $30 billion in the next 5 years. the study indicates that India is the fastest growing health food market expanding at 20 percent CAGR, which is 3 times the global average and 1.5 times India’s total packaged food and beverage market.

According to the study, it is estimated that there will be 2 times increase in per capita spending in health food by 2026. India is experiencing a wave of health-conscious consumers influencing a structural shift in food preferences and purchase decisions towards healthy alternatives and better ingredients, especially among millennials and their families.