Indian ice-cream brand Creambell has launched “Saffron Creamballs” to its range of desserts. The “Saffron Creamballs” offer a rich selection of nuts and aroma of cardamom with cream. Speaking on the occasion, Nitin Arora, Chief Executive Officer, Creambell ice-cream, said: “Summer inspires us to come up with new ideas to delight our customers and Saffron Creamballs is designed to do just that. It adds to our range of desserts with an Indian twist and we have no doubt that the customers will love its exotic combination of traditional Indian sweets in an dessert avatar.”